Cleveland Clinic Women’s Health Forum Case Study
Services provided
Category
Customization
Location
Quick Snapshot
Gained 16,166 impressions
Reached 4,830 unique users
Total photos captured reached 84
Verified page views hit 136
Guests printed 64 photos.
Content was shared 68 times
Cleveland Clinic transformed the Women’s Health Forum 2025 into more than a medical conference. Hosted at the InterContinental Hotel & Conference Center in Cleveland, Ohio, the event became an immersive and memorable experience. The activation spotlighted women’s health while giving attendees fun, shareable moments. Guests enjoyed both physical keepsakes and instant digital sharing, all delivered in a professional yet lively atmosphere. By blending style, interactivity, and purpose, the forum strengthened Cleveland Clinic’s connection with attendees and created lasting impressions that extended beyond the event.
Challenges
- Standing apart from standard conference photo setups to deliver something distinctive
- Capturing authentic moments that matched the empowering theme of women’s health
- Balancing a professional look with an inviting and approachable atmosphere
- Ensuring polished outputs for both print and digital while encouraging social sharing
- Managing guest flow seamlessly to keep energy high and eliminate long waits
Customization
- Backdrop: Sparkling Champagne Sequin 8×8, chosen to add a warm and celebratory touch
- Photo Spot Pro: Fully branded design that reflected Cleveland Clinic’s identity and forum theme
- Dress Code: Professional business casual for staff, projecting a polished yet approachable style
- Outputs: High-quality 3-photo strips (620×1844), animated GIFs (862×1280), and branded prints guests could instantly share and take home
Our Approach
To meet Cleveland Clinic’s goals for the Women’s Health Forum, we developed a strategy focused on creativity, technology, and seamless execution. The plan included the following elements:
Photo Booth Concept and Design
- Designed a Photo Spot Pro setup that created a vibrant and welcoming atmosphere for attendees
- Added a sparkling champagne sequin backdrop to enhance the celebratory tone of the Forum
- Integrated branded overlays so every image reinforced Cleveland Clinic’s presence and message
Engagement & Shareability
- Guests received instant prints for a tangible keepsake
- Digital copies were delivered instantly through SMS and email
- GIFs and photo strips were optimized for quick sharing on social platforms
- The booth became a hub of activity, sparking authentic smiles and team moments
Technology & Workflow
- High-quality DSLR setup ensured crisp, professional images
- Lighting and settings were calibrated to maintain consistent output
- Workflow optimized for minimal waiting, allowing steady guest flow
- Instant delivery gave attendees content they were excited to post and share
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